Moodify was developed as a collaborative project, where I worked alongside Emily Sayegh to build the overall experience. While the app’s concept and core structure were created as a team, I focused on shaping the visual direction and extending the product beyond the interface.

I designed key screens including the home experience, mood selection interactions, and playlist flows, ensuring the interface felt responsive to emotion rather than static. In addition, I developed the campaign assets, including social media ads, banner ads, and the app icon, translating the app’s visual language into a broader brand system.

The Moodify logo was designed by my teammate, while I focused on expanding and applying the visual identity across the full experience.

Moodify is designed for users who use music as a way to process emotions. They are looking for an experience that reflects how they feel.

This required an interface that feels approachable, personal, and emotionally aware.

The identity uses gradients, flowing lines, and layered visuals to represent emotion in a dynamic way.

These elements create an immersive experience while maintaining consistency across the interface.

The final product combines interaction design and visual identity into a cohesive and emotionally driven experience. Each screen works together to create a system that feels intuitive and engaging.This project strengthened my ability to design for emotional connection rather than just usability.

‍Reflection:
I learned how important it is to design with empathy and consider how users feel while interacting with a product. This project pushed me to think beyond functionality and focus on emotional impact.If I were to continue developing Moodify, I would explore motion design and adaptive interactions to make the experience even more responsive.